JBS are celebrating an important business milestone today as we officially launch our new brand identity and website.

After decades in business and much development of how we deliver engineering solutions for our wide range of clients, our team embraced this opportunity to develop a new 'look and feel' for JBS as a business — and we're thrilled to showcase this new brand, firstly in the form of a newly developed website. 

The new JBS brand includes a new, simple logo mark, house typography and an established colour palette, alongside a variety of other supporting graphics, details and features — all of which combine to create a clean, consistent, and cohesive look, ready for use in all areas of our business, from digital platforms to delivery documents. 

A Brand Development Process

Working with Aberdeen-based brand and digital agency FortyTwo Studio, the brand development process kicked off in early 2024, and it's been a fantastic opportunity for the JBS team to work with professionals to realign the brand around JBS as a business, what really matters to us and, crucially, what really matters to our clients. 

Bringing together a variety of key themes — including delivering value for clients, our culture of integrity, bespoke solutions, precision engineering and investing in the future — the new JBS brand identity encapsulates both these important aspects and our new look to create something that's distinct to us.

Jo McIntosh, JBS Sales & Marketing Director: 
"Working with FortyTwo Studio has been an incredibly valuable experience for JBS. Their professionalism, strategic insight and ability to truly listen to our needs helped us take stock of where we’ve come from and where we’re headed as a business. This brand development process enabled us to realign our positioning to truly reflect the JBS of today and tomorrow.

“Investing in a brand that communicates with clarity and purpose is essential, and we believe our new identity captures the ethos of JBS perfectly as we move into the next phase of our journey."

Explore Our New Website

The new JBS website — also built in collaboration with FortyTwo Studio — offers a fresh and current look at what JBS delivers for businesses and projects across the globe and a bit of depth about who we are and what we believe in. 

If you're wondering where to start, the Homepage is a great choice, and will give you plenty of opportunity to explore the new website.   

To get an overview of some of the key industries we work in, head to the Sectors page, with links to our Oil & Gas, Renewables, Defence, Marine & Subsea and Aerospace pages.

Similarly, if you're looking for specifics on what engineering solutions JBS specialise in, the Solutions page will give you a summary, as well as links to Fabrication & Engineering, Screw Conveyors, Controlled Flow Excavation and Blast Containment.

Want to learn a bit more about JBS and how we do things? The Discover JBS page offers insight into who we are and our approach, and while our HSEQ page offers a summary of our health, safety, environment and quality credentials.

Recent projects can be browsed on the Track Record page, and if you're looking to find out more visit our Contact page and get in touch. 

KeyFacts Energy Industry Directory: JBS Group